Food Waste in Romania
tons of food annually wasted in Romania
units of packaging are thrown out globally every year
global greenhouse gas emissions is emitted by food waste
How EcoHive Works
Save Products near closing-time
Food not sold near closing-time that is supposed to be thrown out is listed at discounted rates.
Easy Green Delivery
Comfortably await for your food to arrive at your door, as easy as ordering food
Build a Sustainable Lifestyle
Every purchase helps reduce waste and pollution in your community.
Problem & Need
Problem
Food left over after restaurants close is wasted
Solution
Need: People need cheap options for good food
An app that allows customers to order cheaper food from restaurants before it goes bad.
Proven Impact: Real Success Stories
Since launching in November 2021, Bonapp has saved over 450 tons of food with 350,000+ users across Romania. The platform works with 1,200 vendors monthly and has demonstrated that 90% of users become more conscious of food waste, with 48% actively reducing household waste.
Operating in 19 countries across North America, Europe, and Australia, Too Good To Go covers 170,000 stores and has saved over 35 million meals globally from landfills. This translates to approximately 88,000 tons of CO₂ emissions saved, with over 25 million users actively participating in waste reduction.
Research shows that food waste apps create lasting behavioral changes. Users report becoming more mindful of food management (44%), adopting better storage practices (23%), and planning meals more effectively (20%). One-third of users who reduced household waste estimated a reduction of 10-30% in their personal food waste.
Market Trends in Food Delivery
of delivery orders include discounts, with DoorDash leading at 65%, Uber Eats at 55%, and Grubhub at 27%, showing growing price sensitivity
year-over-year increase in merchant-funded discounts on Uber Eats alone
average sales increase during happy hour with item-level discounts
Our app is for people who
Have a tight budget
Want healthy food options without breaking the bank. Users typically save 30-50% on quality meals while supporting sustainability efforts.
Don't have time
Need quick and convenient food solutions. Apps like Too Good To Go have proven that convenience and sustainability can coexist, with users appreciating the treasure hunt aspect of discovering discounted meals.
Want to help the environment
Care about reducing food waste and environmental impact. Research shows these apps make the invisible food waste issue visible and empower users to take meaningful action.
Addressed Markets
Primary Market Segments
- Budget-Conscious Individuals
Students, low-income families, young professionals - Discount Hunters
Shoppers who actively seek deals - Eco-Conscious Individuals
People motivated by environmental sustainability - Zero-Waste Enthusiasts
Those who prioritize waste reduction
Secondary Market Segments
- Restaurants and Cafes
Businesses with surplus food - Grocery Stores
Retailers clearing inventory - Food Banks & Charities
Organizations seeking affordable options - Gig Workers
Drivers seeking delivery opportunities
Competitors & Industry Landscape
Connects customers to restaurants and stores with surplus unsold food. Covers major European cities and North America.
Mobile app for sharing by giving away, getting, borrowing or lending things in your community for free, reducing household and food waste.
Order food from restaurants for half the price while doing good for the environment. Currently available in Sweden, UK and France.
Target Users
Our app is for people who:
Students
Have a tight budget and want healthy food options
Young Workers
Don't have a lot of time on their hands
Low-Income Families
Want to eat healthier while saving money
Eco-Conscious People
Want to reduce food waste and help the environment
What else can we offer our users?
• Subscription Model for Surprise Meals
• "Rescue Rewards" Loyalty Program
• Corporate Partnerships for Office Lunches
• Gamification of Sustainability
App Demo
Experience EcoHive in action
Browse available discounted items near you
Discover local restaurants with surplus food
Simple and quick ordering experience
The Business Model
Commission Based
The platform earns a little bit from every transaction between restaurants, clients and riders.
So it's a win-win!